
Technology has undoubtedly allowed us to take instantaneous steps towards our fitness and health goals. From blogs to personal instagram accounts, social media is loaded with images that aim to influence; from the draw dropping seflies of sculpted men and women, to the #FitFam members posting daily meal prep and exercise regimes. Their cult-like following and rampant popularity has inspired a bitter sweet information environment, that has both dazzled and darkened the pursuit of great health and physical well being.
On one hand, there is no shortage of exercise or dietary counselling, yet the sheer volume of information circulating is overwhelming and quite often misguided or unrealistic.The ironic contribution of this blog therefore, has not gone un-noticed. However unlike the cohort of dedicated and aesthetically enhanced sales men and women, I don’t possess any ulterior motives, hidden agendas, or organisational affiliations which could affect the integrity of this discussion. I’m not asking you to hire me as your personal trainer nor am I trying to sell you any products, bootcamps, or meal plans. I have nothing to gain other than to clarify and contribute to what I’ve found to work for me...and add a few comments and commentaries along the way. Basically, just one girl telling the world what has helped her to progress in the hope of generating a bit of inspiration and curious provocation.
FAT
MATHS 101
Contrary to common belief, weight loss and maintenance does not have to involve suffering, sacrifice or deprivation. Essentially, flexible calorie intake or IIFYM (If It Fits Your Macros) is the foundation on which I have built my health mantra. This is a process where you track your food consumption, and aim for certain calorie and macronutrient targets. It preaches healthy habits and denotes moderation whilst encouraging nutritional awareness. The World Health Organisation advices that we consume approximately 2000 calories per day. However this figure is far too general and needs to be tailored according to your existing weight, height, lifestyle and activity levels.
Ranging between 9st 7- 9st 11, my personal calorie base line (calculated by height, weight and goal orientation) centres around averaging the consumption of 1500 calories every day. However, as I exercise almost daily, (some days this just entails going for a walk) the equation is impacted by the level and duration of activity I participate in.
Put very simply, if I burn 500 calories on a run I get to eat 2000 calories because I am in a 500 calorie deficit e.g.
1500 (daily intake) + 500
(calories burned) = 2000 (today’s new calorie total)
Realistically, calorie
counting it is the most valuable component (invisably masked !) in every fad diet on the
market, because fundamentally:
If
you burn more calories than you eat....you will loose weight
If you eat fewer calories than you burn....you will
loose weight
However, keep in mind that
your body burns calories all day as part of your basel metabolic rate
(BMR), because it takes energy (calories) for your body to perform basic
physiological functions that are necessary for life ( breathing, digesting
etc). On top of that, discreet physical activity such as general movement,
walking, house work and manual labour use even more calories. Consequently, you
must never decrease your calorie intake to the degree of physical depravation as
you need a certain amount of calories just to exist and function normally.

Never the less, if you love food, this method is a great way to utilise activity to manage your weight. Calorie flexibility means if you eat according to your calorie base line you can afford to indulge if you can balance your calories on a daily/weekly basis. Frustratingly, this theory possesses the ability to challenge almost everything we know, or think we know, about ‘healthy eating,’ nutrition and weight management. Fundamentally it’s the materialisation of a mathematical equation. There have been numerous examples of academics and nutritionists who have tested the theory by consuming unhealthy foods whilst staying within their calorie base line. This is why weight is not necessarily the greatest indicator of health because technically if I were to exclusively eat 1500 calories of chocolate everyday, I would still reach my goal weight. Therefore the most important distinction to emphasise in this post is that ‘Health’ and ‘Weightloss’ can be two completely constructs in the pursuit of optimal health and excellence. Arguably I have seen great results from IIFYM but that progression has also transpired from the fact that I have made health and fitness a dominant factor in my lifestyle, rather than simply a means to a dietary end.
Health
History
As a
subject of extremes, health and nutrition has captivated the modern era. However,
we have been discombobulated with severe visual stereotypes which have left us feeling
inadequate, unfulfilled
and deflated in a no mans land of self persecution. To expand an excellent point made by the writer Mary Pipler, our culture
has bench marked a standard of health that we cannot obtain by being healthy.
When unnatural thinness or exaggerated muscularity became attractive and
desirable, we began to source and utilise unnatural ways to achieve them.
The acceptance of a one-dimentional appearance of health has occurred to the detriment of personifying healthy people.


Additionally,
the word Fitness appears to allude to a promised land where all our physical
and aesthetic aspirations will be achieved and sustained and we can live their
happily ever after,drinking protein shakes, talking PB’s and the intracacies of
technique. However this place does not and will not ever exist. Health serves
as the reflection of the things we do and eat on a continual and daily basis. If we physically and nutritionally stop,
limit or push ourselves too hard our health is guaranteed to suffer as a consequence. Training is a far more appropriate health
philosophy to follow. To train means to continually develop and progress. It
has no end game, only a focus on amerloiration. It involves being better than yesterday.
Being more informed from the day before. That’s why great nutrition and optimal
health has to be seen as a lifestyle and not some fleeting solution that you pick
up and drop in January.

The most valuable knowledge prevails from the application of information in context. The specific context of YOUR own life.
From
Rockcliffe with love.
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